Monday, September 17, 2007

draft mission statement

Here's notes on the brainstorm for our mission statement.

• Emphasis on conservation and reducing consumption
• Connecting with Community
• Source for changing peoples attitude and behavior
• Informed common sense
• Local residential and commercial (businesses)
• Gov’t buildings, Libraries, Police, Fire
• Green power, alternative energy, economical lighting
• 100% Biodiesel
• Examples to others
• Lead by practical examples
• Demonstrate, teach
• Incremental Steps
• Pledges
• Energy footprint
• Information resource
• Actively engage with public
• Having fun
• Don’t take ourselves too seriously
• Motivate, instilling passion
• Pays to be green, economical
• Celebrating as we reduce our footprint

Perhaps a sample mission statement can read something like this...

The Sustainable West Seattle Energy Action Group's mission is to inform, motivate and lead the West Seattle Community, including households, local businesses, and local governmental institutions in our shared efforts to lower our energy footprint through use of conservation, economical lighting, alternative energy and other common sense approaches to a more sustainable West Seattle lifestyle. By actively engaging with the public, we provide education, practical examples, encourage incremental steps, instill passion and are a source for changing our attitudes and behavior toward responsible and sustainable energy use in our homes and places of work. We have fun and celebrate as we reduce our energy footprint.

(actually, its a mission paragraph, but see what you think. )

1 comment:

B*ingram said...

kudos to gary! i think having fun is important and should be included in each action group's mission statement. seems the mission "paragraph" can be shorter so at least i can read it in one breath:)